Build a brand. Build a culture. Build leaders. Does this even make sense? As if by going thru a process, the result, no matter what, will be that: a brand,

“Approach things with a beginner’s mindset.” In an expertise/knowledge-based business, it’s the wrong frame. A beginner approaches things from scratch, trying to figure out the right questions. It takes them

“If you’re not learning ChatGPT, you’re falling behind.” This is a misconception that incentivizes experts into this FOMO of “not falling behind”, leaving how to leverage tech for greater results

Profit and purpose are not exclusive. Confusing which one is the main driver, that’s the misaligning. One funds the other. Like a car, gas and your destination. Without gas, you

Why Finding The Gap and not “finding gaps” or “finding A gap”? Because the focus is on a very specific kind of gaps: in your market. The effect of finding,

Fellow daily emailers and friends of the list, James Turner and Danny Ruspandini, sent two emails about the same thing: pancakes. → 2 emails The First Pancake (James) The Third

Originality can take many forms. It’s more of a spectrum. How original really is everything? Original. not the same as anything or anyone else and therefore special and interesting. Novel.

“We’ve come a long, long way togetherThrough the hard times and the good I have to celebrate you, baby I have to praise you like I should” Praise You –

That’s the formula Marty Neumeier, brand and branding legend, defined for Originality. K x I = O “Originality comes from the exposure of factual knowledge to the animating force of

“To come original it ain’t nothin’ strangeYou got to represent you got come full rangeFull range of emotion full range of styles” Come Original. 311 Coming full range. A call

Friend of the list, great illustrator and digital brand builder, Rad Co came back with this insightful question re: Category Creation. Here’s my answer (shared with permission) Is defining your

– They just waste your time.- I can’t believe a father would say “Spend less time with your kids”. Now, watch this short ???? This is a common thing that

There’s no such thing as product-led growth. Think of it: Growth. Led. By. The. Product. The product is inanimate. It can’t take responsibility. It can’t be accountable for. And it

“If you’re not learning ChatGPT, you’re falling behind.” This is one of the misconceptions around: “falling behind”. Incentivizing your FOMO (fear of missing out) and moving you into whatever is

“Many modern-day “black swans” are merely plausible, but highly unlikely events that most people failed to consider because they’re outside their lived experience.” This section from Genevieve Hayes’ newsletter made

Jonathan Stark and Ed Gandia had this talk on Ditching Hourly about positioning, niching down and fishing —in the ocean v in a barrel. And they talk trout and bass.

This email from friend and daily mailer Jonathan Alger from Making The Museum reminded me of the Diving series. In diving, you don’t use “go for a dive”. You use

Do you BATCH your thinking? How do you know what ideas are worth pursuing or not? One way it has worked for me has been daily writing. (Thank you, Jonathan

A friend of mine just got his restaurant into the top 50 of Asia. If you plan to visit Philippines, this would be a great place. 🙂 Anyways. You know

Are you stuck trying to articulate what’s your “special sauce”? In a conversation with James Turner, we got to this point. (shared with permission) All good stuff to ponder as