Ditch your new year’s resolutions
Ditch being good
Calculating your hourly rate
Why specialization might work for [so]me, but NOT for you.
Do you really want followers?
Halfway through
The only thing that brings money in.
Magic
Lines of coke
Lines of coke
Coke original, cherry coke, diet coke, vanilla, frozen, no sugar vanilla, black cherry vanilla, raspberry… It all started with one line. It started as a specialized (meaning one product for one market) product that now has many lines and attends several markets. Now, you can’t be what Coke is now. Well, you could try to address different segments […]
