How do you get to the 4 questions to figure out where you are in the mind of your prospect?

With an empty mind.

Without previous judgement,

Without a solution.

Without being in solution-mode (ready to fix the problem on the spot).

You go in blind, as in a blind-date.

To listen.

To see if there’s a fit.

To understand if/how you can help.

To say No when it feels like a No.

That’s your gift: knowing you’re in control.

To help.

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