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Friend-of-the-list Brandon Hughes started an interesting discussion on price and rates, and how that shows your expertise. Excerpts of our convo (w/permission to share). If I have rates, I’m not an expert or I’m leaving money on the table. If I find the price, I could probably do the job in my sleep, giving the customer extra value. —Desmond
If you have rates, you could very well be an expert. Yet, you would project less confidence in your work, as the customer is the one who bears all risk. With a price you say “Here. Let me take some of that risk bc I’m the expert.“ You could be leaving money on the table, yes. Especially if you’re really good at it, since you’d be penalized for being more efficient and effective. Small wordplay here: “If you find the price, you would give the extra value.” That’s backwards. You find the value, and THEN, you set the price. But that’s tomorrow’s daily. 🙂 |