Here are the last 14 of 28 Secret Hacks to Increase Traction (SHIT) to fit right in and get quick market share:
[You can read the first 14 here]
15. Build a love mark. Because you need to be loved by everyone. And can manufacture love.
16. Build a personal brand. Because that way you’ll show up authentic. And brands aren’t artificial.
17. Find your brand’s purpose. Because every business needs a purpose.
18. Marketing is storytelling. Because it’s about creating compelling content to earn their trust in your products and services.
19. Design a new category. Reinvent the wheel. Who doesn’t love new?
20. Use ChatGPT to write for you. No need for ghostwriters. AI can do, think and decide for you. (You’re already too full with work).
21. Be omnichannel. Because the more you reach, the more they buy.
22. Invite your customers. Because giving them a price from the start won’t get them through the funnel.
23. Build personas. At least 10. Without them, you won’t sell anything.
24. Hack growth. Because, like a cancer spreading —growing for the sake of growing is the way.
25. Be a generalist specialist. Because you can be a specialist at everything and anything —for everyone.
26. Be passionate about your work. Because everyone else is NOT passionate.
27. Bring solutions to your clients. Because your competitors bring only problems.
28. Do great work —because the others don’t.
These are proven ways to fit in —and come up average.
Like a square trying to be a circle… in a world of circles.
Unless you’re ready to show your edge. And be you. 🙂