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Have you come across this type of vendor trying to sell you something that’s dressed quite nicely and redefined under a “new category“? When something is already known by you, you have a stand on it, and still they’re trying to convince you to buy? And, if you’re curious enough —or just want to poke around— you follow along and wanna see how much bullshit they’re trying to feed you? That’s the thing about pitching, presenting and convincing. It’s not about them (your customers), but about you (how “good” you are). That’ll take you only so far. After all, customers only care about themselves. Turn your focus to help them get what they want. Then you won’t need to convince them. |