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Being generous doesn’t mean doing things for free, but with intent. That’s one thing many, MANY people get mixed up. “If i’m to be generous, i need to do things for free” In business it gets disguised as overservicing, overdelivering, overserving, or underpricing. In the long run it makes your margins to go thinner, and your business not sustainable. If you want to be generous, see and act to what’s in your customers’ best interest. Do it with intent. And do it from the heart. You can be generous, and charge money for it. |