Bringing problems to your clients

I’ve never heard of a business that says “We bring problems to our clients“. Have you?

In that same spirit, it feels obvious to say “We bring solutions to our clients“.

Assuming you’re reaching out to them, you’d want to find out if they have challenges they can overcome. And that transformation… would it be a problem?

Assuming they reach out to you, they come for you to help them with something. So… would that also be framed as a problem?

If you’re using “solutions” in your business, what could you shift that onto?

Either going on a higher-altitude view, as something like “transformation”. Or going closer down, in a more tangible way, like “effective copywriting”.

Solutions… anyone can (and does) say that.

You’re not anyone. 🙂

more to read