In an expertise/knowledge-based business, it’s the wrong frame.
A beginner approaches things from scratch, trying to figure out the right questions. It takes them time to understand and comprehend things (quickly) because they’re trying to find patterns.
A beginner explores with no clear picture in mind, Has no mastery.
When you have expertise, it’s your responsibility to see and find patterns in an efficient way, meaning getting curious and asking the right questions, so that you can help your clients in meaningful ways.
This is the Anti-beginners Mindset. To approach things with curiosity to open unknown doors and find the gaps.
An Anti-beginner molds the “why” into “How, What and When”.
Questioning is the art of figuring things out and a way to innovate.
Take 3 mins and watch this video by Warren Berger, author of “A more beautiful question” (get yourself a copy if you can).
You can see business as a game:
The one with more (beautiful) questions is ahead.