Fear
Comes in many shapes, sizes and forms. → Almost closing this deal.→ Almost moving forward on a project.→ Almost getting the gig. Until we feel powerless, overinvested, with the threat of losing what we’ve worked so hard for, that we give in and start lowering the price. Heck, we even think on working for free so we’ll get […]
Provocateurs
Your price is not a response to the market. It’s a provocation. Push them to consider. Think. Wonder. It’ll change the conversation from: → “Could this expert help me?” (and compare you to others) into → “How could this expert help me?” (compare your proposed options). In agitation, more insights Home Daily List Best Of […]
Come original
“To come original it ain’t nothin’ strange You got to represent you got come full range Full range of emotion full range of styles” Come Original. 311 Coming full range. A call to arms to putting the best of you into what you create, but also to the exploration of the overseen / unseen. To […]
Knowledge x Imagination
That’s the formula Marty Neumeier, brand and branding legend, defined for Originality. K x I = O “Originality comes from the exposure of factual knowledge to the animating force of imagination, depending on the quality of knowledge and level of imagination.” Metaskills: 5 Talents for The Robotic Age2012. Marty Neumeier Meaning, originality is more of a […]
Praise you. Adapted from
“We’ve come a long, long way togetherThrough the hard times and the goodI have to celebrate you, babyI have to praise you like I should“ Praise You. Fatboy Slim Or is it…? Original is an spectrum. A first level comes to things that are only new to you. A next one comes from adapting things under a […]
Simple and repetitive
“The power of playing simple and repetitive:It doesn’t take long for people to get it.” Victor Wooten https://www.youtube.com/watch?v=ruMW7gsuFb0 He’s got a definition of how music needs this naturality so that you stop listening and start feeling. Once you get it, you can be pulled where the other cool, more nuanced (or sophisticated) stuff is. Same is […]
A push
As creatives, entrepreneurs or soloists, there’s this mix up to believe that creativity and productivity are opposites. They’re not. Creativity. The ability to see opportunity. Mihaly Csikszentmihalyi. Productivity. Ratio between the maximum output and the smallest effort. Peter Drucker. They’re different playgrounds, not ends of the same spectrum. Would your clients describe you as Rick […]
Empowerment
“We empower our clients.” Take a moment from how things go and let’s rethink of this word. If you run a team or work with clients and you empower them, it means you give them power. And just as you can give power, you can take it away. Best control model. Ever. And if you’re in control, […]
