Here’s a quick exercise you can use to put in the open if your customers are aligned —or if you run a team, if you and your team are aligned.

Write every response in 1 minute each. On one post it each. All of the ones who are there at the same time.

Each one grabs 3 post-it’s

Post-it 1. What’s the vision of the business?

Post-it 2. What’s the direction being taken?

Post-it 3. What does this look like in reality?

If you have a quite similar response, it’s a great sign.

If there are different responses, that’s a great sign too. You’ll start the conversation.

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