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In yesterday’s daily the message kind of didn’t get through the intended way. I’m sorry. There were a few readers’ responses that made me realize that. Thank you. 🙂 Hopefully, this time it will be clearer. Imagine this.You need to make an important decision on your business. A game-changer. One that has the potential to change the way you’re perceived in the market you serve. You approach 2 advisors (Will and Joe). Your budget is 10K. In the future of this (imaginary) scenario, both of them will get you to the same information to make your decision. [But you don’t know that yet]. Will has the industry experience, credibility and expertise. So does Joe. Will charges by the hour; Joe, with a fixed price. Here’s Will’s reply to you when you present them your situation:
Let me look into it, do some research. It might take around 5 weeks.
I’m estimating 60 hours at $80 per hour. ​​Approx total: $ 4800 Joe’s response (with the experience, credibility, knowledge of similar situations, expertise):
That (specific problem to solve that I already have solved with similar businesses)?
I can tell you right away. The price for it is $ 8000. And you can make your decision right now. ​Total: $ 8000 Again, the reply from both of them will be the same, YET you can choose only one. Which one would you take? |