A deeper issue than lead generation
Your customer acquisition / lead generation is not failing because your work isn’t good enough, or because you don’t have enough leads. While lead generation could be an issue, it has more to do with how you qualify and process your leads. Most often, it is rooted deep in your setup from the get-go. Defining who your ideal customer is, which deals to take on, which deals to say No to, how you approach your sales process, how you price, how you claim your price, how your customers agree to…